Know what to fix in your ad, before you spend.
Upload your video or audio ad. AdZhi takes 52 measurements of the voice, visuals and script, scores them in 8 sections and one AdZhi Score, and turns them into fixes you can act on: re-record from 0:24 with more energy, lift the tone on the benefit, add proof before the ask.
Take the 5-step guided tour- First analysis free. No card.
- Results in under a minute
- No ad account required
- Private to your account
Acoustic, visual and language signals, measured from the file itself. Ad platforms report none of them.
- measurements read from each video ad
- 52
- timestamped fixes, down to the second
- 0:24
- of these in Meta or TikTok reporting
- 0
- ads analysed
See what your audience actually experiences.
Targeting decides who sees your ad. The sound, voice and pacing decide whether they stay.
| Time | Intensity (/100) |
|---|---|
| 0:00 | 40 |
| 0:04 | 52 |
| 0:14 | 74 |
| 0:19 | 80 |
| 0:23 | 55 |
| 0:29 | 28 |
| 0:31 | 26 |
Dead zone 0:29–0:31 (2s). Persuasion collapses before the ask: the CTA lands after the viewer has checked out.
Upload it. Get the brief.
Then watch the loop close.
- Hook8.2
- Voice IQ81
- CTA intensity28
- Sound-off·
Every analysis ends in a decision.
Scale, test, fix or rework, with the evidence and ranked fixes behind it.
- Measured
- Vocal energy drops 32% at the call to action, at 0:24.
- Recommended
- Re-record it with a direct ask: “Tap the link and start tonight.”
- Still to prove
- Whether that lifts your CTR or ROAS. Log the result and AdZhi grades its own call.
Hand an ad, ad set or campaign to the agent. It never changes your ads or spend unless you switch live execution on.
- 1Re-record the CTA standing, with a direct ask: “Tap the link and start tonight.”
- 2Lift the pitch on “completely clear” — the benefit line stays flat where belief is won.
- 3Add one proof beat before the ask: your real review count, on screen, at ~13s.
From the sample report — read the full analysis →
Read the creative before the spend.
Then grade the forecast against reality.
Ad platforms report what already happened. AdZhi calls it from the creative first, then grades that forecast against your real numbers. The score is frozen before you spend.
Until a signal proves out on your account, it says so: directional, never proven.
Follow one ad all the way around the loop →Your ads teach it what works for you.
- SignalsWhat happens in the ad
Pitch, energy, pace and pauses second by second, plus the words and sampled frames.
- MetricsThe same read for every ad
The same scored sections for every ad, so any two compare like for like.
- ForecastFrozen before you spend
Stored at analysis and never refit to the results that follow.
- Your modelWeighted to your results
Weights shift from research norms towards what tracks your results.
When it starts learning from your results, and how it proves itself →
Proof, on your own numbers.
Your ads ranked by score, beside the ROAS each earned, with how often the ranking was right.
Sample dataWhat the proof view looks like — illustrative creatives, not a benchmark.
Two ads here beat their score and one high scorer under-delivers. That is what 75% looks like: a strong signal, not a perfect one.
Ranked correctly is how often the score put a pair of ads in the order their ROAS came in, not the share of ads that succeed. Eight ads demonstrate the view; they are not evidence the score generalises. ROAS also moves with audience, offer and spend, not only the creative.
Higher AdZhi Scores, higher ROAS
AdZhi Score vs realised ROAS across 8 ads with logged outcomes- 88Spring Sale - Hook A3.10×
- 81Founder VO. Cold3.30×
- 74Creator demo 30s1.60×
- 69Problem-solution 15s2.40×
- 63Retargeting offer2.00×
- 57Lookalike. Broad1.80×
- 53Testimonial cutdown2.20×
- 48Weak CTA cut0.90×
Bars run to 3.30× · dashed = your average (2.16×) · solid = break-even (1.00×)
Ranked by AdZhi Score. Accuracy = how often it ordered a pair of your ads by realised ROAS correctly — association on your account, not a causal claim.
Encrypted, UK GDPR, DPA on request. From your first upload.
See how we protect your data →- EncryptionIn transit and at rest. Turn retention off and uploads are deleted after analysis.
- GovernanceUK GDPR, with a signable DPA on request.
- Data boundaryNever shared with another advertiser. Benchmarks use pseudonymised aggregates only. Opt out of training any time.
- IsolationA separate workspace, data and connections per client or brand.